About Us

It started with a simple question nobody could answer.

Your last campaign reached 200,000 people. How many of them actually bought something?

Brands couldn't answer it. Creators couldn't either. That unanswered question is where Voosha began.

From an Idea to a Product

How Voosha came to be

The idea came from a product manager who was working closely with brands. Month after month, the same pattern kept showing up, and it was impossible to ignore.

A brand would spend real money on influencer marketing. A creator would make good content. The post would go up. And then… silence. No clear way to know what worked, or to prove which creator actually drove sales. Deals ran on WhatsApp messages and half-finished spreadsheets. Onboarding a creator took days of back-and-forth. Payments came late, if they arrived on time at all.

Both sides were getting a raw deal inside the same broken system.Brands were paying and hoping. Creators were working and chasing.

In April 2026, that observation turned into a real idea: what if every promotion could be tracked, and every creator paid fairly for the sales they drove? The company saw the opportunity in it, and decided to build it into a product.

Voosha was born.

What Voosha Does

Pakistan's first pay-per-sale creator marketplace

Voosha is a self-service creator marketplace where brands only pay when a promotion actually drives a sale.

Every promo gets tracked

Each creator promotion gets its own discount code and short link, so every click and sale is matched to the creator who earned it.

Money sits in escrow

Funds are held safely until the work is done, so nobody is paying upfront and hoping, or delivering and chasing.

Paid the way Pakistan gets paid

Payouts go out through JazzCash and Easypaisa, not a wire transfer nobody asked for.

For Brands

No more guessing

See exactly what worked, and pay for results instead of paying and hoping.

For Creators

No more chasing

Set your rate, track your earnings in real time, and get paid on time, every time.

For Shoppers

One place to discover

Find the creators, deals, and products you love, all in one place.

What We Believe

The principles behind the product

Transparency First

Transparency isn't a slogan, it's the whole point. We show the numbers. We show what things cost. We think trust is built on being clear, not clever.

Creators Come First

Creators deserve to know their worth and get paid for it. The people making the content are the reason any of this works.

Built for Pakistan

Not how Silicon Valley imagines Pakistan shops. PKR pricing, local payment methods, and campaigns that understand Eid, lawn season, and everything in between.

Our Team

The people behind Voosha

Meet the team building Pakistan's first pay-per-sale creator marketplace.

Neelam Idrees, Founder of Voosha

Neelam Idrees

Founder

Umar Rana, Co-founder of Voosha

Umar Rana

Co-founder

Soha Usman Asif, Co-founder of Voosha

Soha Usman Asif

Co-founder

Where We're Headed

Building the foundation of a real creator economy

We're building the foundation of a real creator economy in Pakistan, one where a brand's spend is measurable and a creator's work is respected. That's just the beginning. From here, we want to make honest, trackable creator marketing the normal way of doing things, not the exception.

If you're a brand tired of guessing, or a creator tired of chasing, you're exactly who we built this for.